Research and Teaching Interests: Data Mining and Business Analytics, Nonprofit Fundraising, Tourism: Destination Preferences and Travel Behavior , Applied Statistics for Management, Accounting and Marketing, IT Adoption and Use, Financial Literacy
Research and Teaching Interests: Country Competitiveness, Foreign Direct Investment and Value Aggregation in Exports, National Competitiveness and Country Reputation, Corporate Reputation, Branding and Industrial Competitiveness, Business to Business Marketing