Unidades curriculares

Orientações

Comunicações internacionais

Apresentação oral

Sarwar, M. & Loureiro, S. M. C. (2023). Green Marketing: An Integrative Literature Review. 10th RMER Conference: Sustainable and Responsible Management- A decade of Integrating Knowledge and Creating Societal Impact through Innovation and Entrepreneurship., Ciência-IUL

Sarwar, M. & Loureiro, S. M. C. (2023). Signaling effects of green marketing mix: An Application of SOR Model. 10th RMER Conference: Sustainable and Responsible Management- A decade of Integrating Knowledge and Creating Societal Impact through Innovation and Entrepreneurship., Ciência-IUL