Before joining ISCTE-IUL in a full-time position (2005), I've worked as HRM Consultant for 5 years and Marketing Researcher for 10 years. After 2005, I taught several courses in HRM and Applied Research Strategies. I've managed several programs in the HRM field (undergraduate, master and Ph.D. levels). I was the Director of the Human Resource and Organizational Behavior Department for 4 years. More recently I shifted my career to a more research orientation. My research interests are the determinants of organizational performance, organizational identity, and leadership development, especially in highly institutionalized contexts like health care services or public and non-profits.

Professora Associada com Agregação do Iscte-Instituto Universitário de Lisboa.  Subdiretora do Departamento de Sociologia e Coordenadora ERASMUS . Investigadora do CIES-Iscte, desenvolve atualmente pesquisas nas áreas da "Comunicação, Tecnologias de Informação e Saúde", "Literacia em Saúde" e "Saúde Digital". Coordenou, recentemente, o projeto FCT,  "Comunicação de Risco em Saúde: Design e Comunicação digital das fontes oficiais de saúde pública para a orientação dos cidadãos em situações pandémicas" (https://heric2d.cies.iscte-iul.pt/). Associated Editor da revista Observatório (OBS*- http://obs.obercom.pt/index.php/obs), membro do Comité Científico das Edicciones-InCom-UAB e do Comité Editorial da Revista de Comunicación y Salud (https://www.revistadecomunicacionysalud.es/index.php/rcys). É autora de vários livros e artigos nas áreas da Saúde e Comunicação, Literacia em Saúde, Comunicação em Rede e Jovens e Media em Portugal.

Rúben S. Barros is an Assistant Professor of Management Accounting and Control at Iscte – Instituto Universitário de Lisboa and associated researcher at the Business Research Unit (BRU-IUL). His current research interests are related to management accounting and control. Particularly, he has investigated management control systems design and use with a focus on innovation, and performance measurement and management in public organizations. He has published in reputable international peer-reviewed journals like Journal of Accounting and Organizational Change, Journal of Management Control, and Qualitative Research in Accounting and Management.